Trust Agents – Chris Brogan & Julien Smith

Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust – Chris Brogan & Julien Smith June 17, 2009 – In Trust Agents, a social media veteran shows you how to tap into the power of social networks to build your brand’s influence, reputation, and, of course, profits. Authors Chris Brogan shares what it means to be a Trust Agent at BEA. Learn more about the author:

Trust Agents shows you how to tap into the power of social networks and trade in trust to build your business relationships, your brand’s influence, your reputation and your profits. In this book, those who traffic in trust become ‘trust agents’, the key people your business needs on its side. Through actionable steps and case studies, the book demonstrates how trust agents and social media can positively impact your business.

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Links and Further Reading

• Watch Chris Brogan discuss Trust Agents

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Related Books:

1. Born to Run – Chris McDougall
2. Unscientific America – Chris Mooney, Sheril Kirshenbaum
3. Free: The Future of a Radical Price – Chris Anderson